Many fashion companies manufacture their inventory in large amounts because it lowers the per-piece cost. In other words, it’s cheaper to produce more stuff. However, this practice often leaves brands holding excess inventory at the end of the season. This excess inventory is then marked down in hopes it will sell off, but if it remains unpurchased it won’t be marked down to zero. Rather, it is often burned or dumped in landfills. This practice is justified as fashion companies protecting the “value” of their brand.

On demand is a production process in which goods are only made when they are required, rather than in large quantities. When you place an order with Equal Hands, you will receive something made specially for you. Your piece. And you won’t be adding to a process that inevitably harms the planet.